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ATICO INDIA / SEO & INTERNATIONAL SEARCH

A specialist business.
A stronger search presence.

Technical SEO and content for an Indian scientific and laboratory equipment business serving international B2B markets.

+62%
Google search clicks year over year.27 June–30 September 2026 vs the same dates in 2025.
INSIDE THE SEO WORK

The work behind
the search growth.

A closer look at the Atico India project.
Video coming soon.

ATICO INDIA / THE PROJECT FILMInside the SEO work.

Video coming soon

01 / THE OBJECTIVE

Be found by relevant buyers.

Atico India wanted to improve organic visibility for laboratory equipment and scientific instrument searches, reach international buyers and create more opportunities for B2B enquiries through its website.

The work focused on technical SEO, keyword research, on-page improvements, metadata, product and category content, blog content and internal linking. International keyword and content targeting supported the ambition to reach buyers across African and Middle Eastern markets.

02 / THE MEASURED RESPONSE

Search performance.
Compared like for like.

3,824 → 6,192

Google search clicks

+62.0% year over year

421,397 → 587,509

Google search impressions

+39.4% year over year

Google Search Console daily exports. Comparison period: 27 June–30 September in each year. Totals recalculated from the supplied exports.

03 / WHAT THE FIGURES MEAN

Progress within an ongoing engagement.

The engagement began in 2021. These results show year-over-year performance during that ongoing work, rather than a pre-SEO versus post-SEO comparison. Search Console history before 27 June 2025 was unavailable.

No increase in sales or qualified enquiries is claimed. Unexplained Direct traffic spikes in GA4 are excluded from the search-performance story.

Sources & publication status

Scope and context: team case-study intake. Performance: supplied Google Search Console daily exports for the two matched periods. Client name and results are included for private review. Permission for public use remains unconfirmed in the intake.

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